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Case Study

Designer Sofas 4 U

We worked with Designer Sofas 4 U to increase their brand awareness, improve the website interface and user experience, and reputation management.

30%

38%

12%

Increase in telesales

Increase in showroom footfall

Increase in order basket value

Key Stats

We partnered with :

The task

Designer Sofas 4 U is a sofa and chair manufacturer based in the UK and retailing worldwide.​ They produce high quality British made chesterfield furniture, leather sofas and sell other home interior products. However they lacked brand recognition and focus.

The company required an increase in brand awareness and protection as well as significant work put into their online reputation management as well other marketing aspects such as paid and organic growth, email marketing, incentive and affiliate partnership, UI & UX design improvement and an uplift of conversions.

Our approach

We created and managed their digital marketing strategy, based on their customer base. Our team  implemented several marketing techniques, and increased site traffic with the use of organic SEO, PPC, Google & Bing Shopping Ads and Social Media paid & organic campaigns. Steps were taken to ensure that their brand name and logo were protected, and not used elsewhere on the internet which had previously had a negative impact on their Google rankings.

As part of the digital marketing strategy, we marketed Designer Sofas 4 U using successful retargeting, PPC, Shopping Ads, AI tool and social media campaigns. 

The business has seen an increase in sales and a huge increase in followers on social media, which has improved their brand recognition and customer trust by 100% as well increasing the number of visitors to their showroom.

+ 30% Telesales
+ 12% Order Value
+ 17.6% Overall Conversion
+ 38%  Footfall
+ 58% FB Reach

Why us?

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We're experienced

Over 20 years combined business and marketing experience.

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Support when you need it. We handle queries after hours.

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Take your brand to the next level with Burne & Royce

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