Web Design, Rebranding, Live-Chat, Online Marketing and Outsourced Business Service for Preston Pro Taxis - a local geo target online taxi hire company
Intro: Preston Pro Taxis is a Preston,Lancashire-based council approved, DBS and police medical certified taxi hire services company specialising taxi service to consumers, businesses, schools, rail replacement and airport transfer. Preston Pro Taxi Ltd is newly founded company of experienced taxi drivers and they have more than 20 years experience in Preston and the surrounding areas.
They have been working as a taxi drivers and Taxi Union Representatives under Preston Local Council guidelines for many years.
Their aim is to provide luxurious transport services online with their customer’s privacy and comfort are top priority.
Time Restraints: Preston Pro Taxis wanted us to deliver a new logo and new website design Soon in just 3 weeks, it needed a modern and intuitive makeover to showcase their services and increase customer based via inbound calls and live-chat inquiries.
Streamlining Information: We wanted to make it easier for visitors to access information about their taxi hire services, coverage areas, and pre-booking for their comfort.
Mobile Responsiveness: With the increasing use of smartphones and tablets, ensuring their website was fully responsive was a top priority.
Engaging Content: We aimed to create a logo & content that informed and engaged their audience, showcasing the services and fleets of vehicles .
The Design Process
Their project was a collaborative effort, Here's an overview of the key steps we took:
Research and Planning: We started by conducting extensive research to understand user preferences, industry trends, and best practices. This guided our design decisions and information architecture.
User-Centric Design: With a user-first approach, we created wireframes and prototypes to visualize the website's layout and functionality. This ensured that our design catered to the needs and expectations of their audience.
Modern Aesthetics: Our designers embraced a clean and modern design language with vibrant colours and high-quality visuals, reflecting the reliablity and comort of the car hire booking services.
Mobile Optimisation: Ensuring a seamless experience on mobile devices was a priority. The website is now fully responsive, adapting to various screen sizes and orientations.
Content Enhancement: We revamped their content to provide clearer, more informative descriptions of their taxi/cab hire services, coverage areas, and benefits. Customer testimonials and success stories were also prominently featured to build trust and credibility.
I started my new Taxi business and had no idea where should I start from. Mr bux Very professional and helpful and advice me very well. Help me in in website, live chat and marketing set up. Outsourcing as well.
Now we starting new PSV service and he already guide me what should be my strategy.
100% recommended. 10 out 10
At Burne & Royce we're committed to innovation and improving the way people seek the taxi hire service. Our work is a reflection of this commitment. We invite you to explore https://www.prestonprotaxis.co.uk/ and look forward to the new way of booking a taxi/cab hire online in the Preston, Lancashire.
If you have a business idea or want to achieve your marketing goals, get in touch with Burne & Royce today >